Vertrue Incorporated is a premier Internet direct marketing services company. Vertrue operates a diverse group of marketing businesses that share a unified mission: to provide every consumer with access to savings and services that improve their daily lives. Members and customers of Vertrue's subsidiaries have access to direct-to-consumer savings across five vertical markets of healthcare, personal property, security/insurance, discounts and personals, which are all offered online through a broad set of Internet marketing channels. Vertrue is headquartered in Norwalk, CT.
Our subsidiaries' and loyalty programs, as well as proprietary Internet and telephone-based technologies, create multi-channel venues for our clients and marketing partners to generate incremental revenue and enjoy enhanced loyalty.
Since our founding in 1989, we've built a portfolio of new businesses and acquisitions that offers us the flexibility to create new programs and services in response to emerging trends and newly-identified opportunities in a range of different markets. Our subsidiaries include Adaptive Marketing LLC, Bargain Network, Lavalife, MyChoiceMedical, and Neverblue.
Our diverse international holdings have helped us launch a series of successful programs in the United States, Canada, the United Kingdom and France, including an array of products that target Spanish-speaking and French-speaking audiences.
Our revenues have grown from approximately $1 million in 1997, when the company went public, to a projected $800 million in fiscal year 2007. With an experienced, committed executive team in place, Vertrue anticipates a continued increase in revenues in the years to come.